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Disney XD

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Disney XD
Disney XD - 2015.svg
Launched February 13, 2009; 8 years ago (2009-02-13)
Owned by Disney Channels Worldwide
Picture format 720p (HDTV) 480i (SDTV)
Slogan "The Future is Now!"
Country United States
Language English
Spanish (via SAP audio track)
Broadcast area Nationwide
International
Headquarters Burbank, California
Replaced Toon Disney
Jetix
Sister channel(s) Disney Channel
Disney Junior
Website disneyxd.disney.com
Availability
Satellite
DirecTV 292 (HD/SD)
1292 (VOD)
Dish Network 174 (SD Only)
C band AMC 11 - Channel 45 (4DTV Digital)
AMC 18 - Channel 13 (H2H 4DTV)
Cable
Available on most U.S. cable systems Consult your local cable provider for channel availability
IPTV
Verizon FiOS 781 (HD)
251 (SD)
1722 (Spanish feed)
AT&T U-verse 1304 (HD)
304 (SD)
3052 (Spanish feed)
Google Fiber 428 (HD/SD)
Streaming media
Sling TV Internet Protocol television
DirecTV Now Internet Protocol television
PlayStation Vue Internet Protocol television
Hulu Live TV Internet Protocol television

Disney XD is an American digital cable and satellite television channel that is owned by the Disney Channels Worldwide unit of the Disney–ABC Television Group, itself a unit of the Disney Media Networks division of The Walt Disney Company. Aimed primarily at children ages 6-14, its programming consists of original first-run television series, current and former original series and made-for-cable films from sister network Disney Channel, theatrically-released films, and acquired programs from other distributors.

The channel offers an alternate Spanish language audio feed, either via a separate channel with the English track removed as part of a package of Spanish television networks sold by cable and satellite providers or a separate audio track accessible through the SAP option, depending on the provider.

As of January 2016, Disney XD is available to 77.5 million households in America.[1]

History

Launching

Logo used from 2009-2015. Still seen after the credits of original programming until 2016.
The typeface XDRA that was created for Disney XD in 2014

Disney XD was launched on February 13, 2009 at 12:00 a.m. Eastern Time, with the Phineas and Ferb episode "Dude, We're Getting the Band Back Together" as its first program. The channel debuted its first original series, Aaron Stone, at 7:00 p.m. Eastern Time that day; the first part of the two-part premiere episode aired simultaneously on Disney XD and Disney Channel. New animated series included in the channel's initial lineup were Kid vs. Kat and Jimmy Two-Shoes.[2]

The network took over the channel space of Toon Disney, an animation-focused channel that debuted on April 18, 1998, which eventually launched a live-action/animation block called Jetix in 2004; Jetix channels outside of the United States were relaunched under the Disney XD brand starting with the France-based service on April 1, 2009.[3] Many of the channel's programs – particularly animated series – previously aired on Toon Disney, mainly as part of the Jetix programming block, which ran on Toon Disney until that channel's shutdown. Disney XD carries the same name as an unrelated mini-site and media player on Disney.com, which stood for Disney Xtreme Digital,[4] though it has been stated that the "XD" in the channel's name does not have an actual meaning.

The channel's first original television movie, Skyrunners, premiered on November 27, 2009.[5] On April 1, 2012, Disney XD launched a block called "Marvel Universe", as a result of Disney's 2009 acquisition of Marvel Entertainment.[6] In mid-2012, Disney created Disney Shows, a YouTube channel that hosts episodes of Disney Channel and Disney XD series and shorts (Disney XD series available on the channel include Kick Buttowski: Suburban Daredevil, Kickin' It, Pair of Kings, and Zeke and Luther).[7]

Programming

Disney XD's schedule consists largely of animated and live-action programs aimed at pre-teens and young teenagers. Disney XD content is a mixture original series as well as programs inherited from sister network, The Disney Channel. In addition to full-length live-action and animated original series, the channel also debuts short series similar to those seen on Disney Channel during commercial breaks (such as Two More Eggs), which serve as filler for programs scheduled to end during the half-hour and last usually around one to three. The channel also airs a youth-oriented "plays of the week" countdown segment called SportsCenter High-5, which is produced by ESPN's SportsCenter and airs periodically between shows.

New episodes of animated original series are usually aired on Monday nights, while new episodes of live-action original series air on Wednesday nights. In addition, Disney XD airs original made-for-TV movies from Disney Channel and theatrically released feature films, but unlike Disney Channel, Disney XD typically does not air these movies in prime time; instead, films generally air during the late afternoon hours at 5:00 p.m. Eastern Time with double features airing a few times a week.

Unlike Disney Channel (and similarly, fellow sister network Disney Junior) – whose advertising comes in the form of program promotions, underwriter sponsorships, and interstitials for Disney films, home video and game releases produced by the channel[8] – Disney XD operates as an advertiser-supported service running traditional television commercials in addition to promotions for the channel's shows.

Programming blocks

Current

  • D | XP – a block featuring video gaming-related programming aimed at teens; the block was introduced on July 15, 2017, and runs from the late-primetime through late-night hours. The block draws upon resources from sister properties, such as the Disney-owned multi-channel network Maker Studios (who produces the weekly Polaris Primetime, and curates content from its member personalities for other programming on the block), ESPN (for e-sports coverage), and Vice Media's Waypoint, as well as outside producers and sources such as IGN.[12] On July 16, DXP presented coverage of the finals of the Super Smash Bros. for Wii U and Street Fighter V tournaments at Evo 2017, complimenting coverage of the event across ESPN networks and Twitch.[13][14][15]

Former

Related services

Service Description
Disney XD HD Disney XD HD is a high definition simulcast of the Disney XD channel that broadcasts in the 720p resolution); the HD feed launched with the standard definition feed of the channel on February 13, 2009. Disney XD's original programming is produced and broadcast in HD, along with feature films, Disney Channel original movies made after 2005 and select episodes, films and series produced before 2009. The HD feed is carried through most providers, excluding Dish.
Disney XD On Demand Disney XD On Demand is the channel's video-on-demand service, offering select episodes of Disney XD's original series and certain acquired programs to digital cable and IPTV providers.
Disney XD App Formerly known as "Watch Disney XD" until a June 2016 rebranding, the mobile app and digital media player apps for Disney XD offer live and on-demand streaming of Disney XD content online. These apps require users to authenticate with a login from a participating television service provider for access to live video or the newest episodes of a series, though a limited selection of free episodes also are available without a login.
DisneyNOW On September 28, 2017, the Disney Channel app was relaunched as DisneyNOW, which combines the apps of Disney Channel, Disney Junior, Disney XD and Radio Disney into one universal app featuring access to all four services. It is unknown how long the Disney XD app will continue to be supported.[17]

International channels

Disney XD, similarly born of a merger between Jetix and Toon Disney, is available around the world.

See also

References

  1. ^ "Cable Network Coverage Area Household Universe Estimates: January 2016". 
  2. ^ Haugsted, Linda (January 7, 2009). "Disney XD Unwraps on Friday the 13th (Archive)". MultiChannel News. Archived from the original on June 16, 2011. Retrieved 2013-12-02. 
  3. ^ "French Jetix becomes Disney XD". Broadband TV News. 2009-02-16. 
  4. ^ Disney to offer safe social site for kids, Chicago Tribune (via HighBeam Research), January 17, 2007.
  5. ^ Moody, Annemarie (April 7, 2009). "Production Begins on Disney XD's Skyrunners, Weta Handles Creatures". Animation World Network. Retrieved November 15, 2014. 
  6. ^ a b Truitt, Brian (March 7, 2012). "'Ultimate Spider-Man' leads Disney XD's new superhero series". AZ Central. Gannett. USA TODAY. Retrieved November 15, 2014. 
  7. ^ "Disney Shows". YouTube. Retrieved January 19, 2013. 
  8. ^ Now that Duff's had enough...: is it time for Disney Channel to cash in and rethink no-ads strategy?, Daily Variety, June 6, 2003. Retrieved April 15, 2013.
  9. ^ Anime Block: Pokémon, Beyblade, Yo-kai Watch. YouTube.com: Disney XD. Feb 24, 2017. Retrieved July 14, 2017. 
  10. ^ "Split screens and exaggerated expressions mean only one thing - the Anime Block is coming to Disney XD this Saturday". Twitter. Disney XD. February 17, 2017. Retrieved July 15, 2017. 
  11. ^ "Marvel Calls "Avengers Assemble" On DisneyXD". May 23, 2013. Archived from the original on September 27, 2013. Retrieved June 9, 2013. 
  12. ^ Lafayette, Jon (June 14, 2017). "Disney XD Set to Launch Gamer Programming Block". Broadcasting & Cable. NewBay Media. Retrieved July 14, 2017. 
  13. ^ Kim, Matt. "Disney XD Will Air the Super Smash Bros. Finals". USgamer. Retrieved 2017-07-17. 
  14. ^ Casey. "Disney XD Will Be Airing The Super Smash Bros. Wii U Finals From EVO 2017". Siliconera. Retrieved 2017-07-14. 
  15. ^ Beck, Kellen. "Disney is bringing esports to TV this weekend". Mashable. Retrieved 2017-07-14. 
  16. ^ Wolfe, Jennifer (July 12, 2013). "Disney XD Kicks Off 'Randomation' Block". Animation World Network. Retrieved August 5, 2014. 
  17. ^ Steinberg, Brian (28 February 2017). "As ‘Kids’ Upfront’ Kicks Off, Disney Woos Madison Avenue – Variety". Variety. Retrieved 28 September 2017. 

External links